News E Author archive for Deb Kondysar

Deb Kondysar

As an Account Manager, Deb brings her experience with law firms to her clients who are looking for content that is engaging and drives visitors to their websites. She has experience working with law firms on website development, digital marketing campaigns, and social media.

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How AI Decides Who to Trust (And Why That Should Be You)

AI search can feel mysterious, but it’s actually pretty practical. It looks for clear, consistent, trustworthy information, especially in high-stakes fields like law. A lot of your potential clients turn to AI before reaching out to you.  When you use AI tools...

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Overview of the Meta Verified Badge – Is it Worth It?

Meta Verified is a monthly subscription service for businesses and creators on Facebook and Instagram. It’s the little checkmark (badge) you see next to profile names. Simply put, it’s a way to pay for a "digital security and credibility bundle" that was previously...

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Time for a Digital Deep Clean of Your Citations

Every once in a while, I like to google myself just to see what is being said about me. It’s not vain, it’s almost a necessity in today’s world. I find information about where I am working, activities I have been involved in and occasionally, something pops up that is...

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When You Win Search – But Don’t Get the Click

If your law firm is showing up in search but seeing fewer clicks, don’t panic. You’re not doing anything wrong, search itself has changed. When someone gets their answer without clicking through to a website it’s called a zero-click result. This is usually from an AI...

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How AI Decides Who to Trust (And Why That Should Be You)

AI search can feel mysterious, but it’s actually pretty practical. It looks for clear, consistent, trustworthy information, especially in high-stakes fields like law. A lot of your potential clients turn to AI before reaching out to you.  When you use AI tools...

read more

SEO Didn’t Disappear – It Just Started Talking Back

Much like how the Oxford Dictionary adds new words every year, digital marketers invent new terms and acronyms. If you’re not living in this world every day, it can feel like marketers suddenly agreed to start speaking in tongues just to keep everyone else guessing....

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Two members of our leadership team have practiced law in British Columbia. 100+ law firm and legal stakeholder organization clients served since 2001.

 

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