Torys Takes A Fresh Approach with 2011 M&A Trends Video

There is no question the use of video online is expanding at a prodigious pace. ¬†Nevertheless, ¬†many lawyers and law firms are still wrestling with the question of how to make effective use of the format in a way that is both compelling for viewers, and yet still satisfies lawyers’ notions of professionalism and good […]

The Law Firm iPhone App Comes To Canada – Torys LLP

Torys LLP has launched what appears to be the first Canadian law firm iPhone application. ¬†Available as a free download via the iTunes app store, the app includes sections incorporating the firm’s twitter stream, publications, a lawyer directory, video content and firm contact information and maps. While they may be first to market in Canada, […]

RSS in plain english

In my discussions with lawyers about blogs and internet marketing at various seminars and events it is usually the case that only a very small percentage are familiar with RSS feeds. In a nutshell, RSS “feeds” allow people to subscribe to the various websites, blogs or sections of websites that are of interest to them. […]

Canadian law firm student recruitment video – McInnes Cooper

mcinnescooper Originally uploaded by skunkworks creative group. Following up on my recent post about video coming to law firm websites (particularly in the context of student recruitment), I received a note this morning from Tara Erskine of McInnes Cooper alerting me to that firm’s efforts in this regard. Their video was shot and directed by […]


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