When our clients ask us why their competitors are ranking highly in Google’s organic search results, we tend to start by having a look at the competitor’s website. If the site design, content, history, notoriety and relevance can’t explain the ranking, we turn to a nifty tool called opensitexplorer.org run by SEOmoz to review link relationships. Amongst its various features is the ability to compare inbound links and their respective quality. One particular criminal law firm is doing particular well thanks to (amongst others) links from Marketing With Integrity.org. While I won’t link to the site (which would only help their rankings), it does make me wonder whether the word integrity is being properly used. Moreover, the use of .org as a top level domain seems to be fairly flexible these days.
This makes MarketingWithIntegrity.org our link farm of the week.