Google’s big “Speed Update” coming July 2018

Over the last few years Skunkworks has made a conscious effort to optimize our client websites for speed. Why? Because speed matters. And coming this July, it will matter even more as Google begins rewarding faster websites with better rankings. The why Google now considers websites in two ways. As a website visitor on a […]

Skunkworks Welcomes Lori Pinkowski & Pinkowski Wealth Management To Client Roster

Skunkworks welcomes Lori Pinkowski of Pinkowski Wealth Management as a client of the agency. Lori is the founding partner of Pinkowski Wealth Management. Based in downtown Vancouver, Lori brings over 17 years of experience as a Senior Portfolio Manager and Senior Vice President to her role. Pinkowski practices in association with Raymond James Ltd. Pinkowski […]

Google My Business “Posts” – Another way to showcase your content

  Google Posts are a new way for any business (including law firms) with a Google My Business account to showcase content that they want to appear on both Google search and map results. After you’ve claimed and verified your Google My Business listing (and after you’ve updated your profile), you can use the platform […]

Social Media Rules and Legal Marketing Rules

Clio’s blog post is handy, but the Don’ts section should start with a directive to lawyers to “check the legal marketing rules applicable in your jurisdiction.” I can’t tell you how many times I see lawyers and law firms who breach the rules. This is usually because the marketing companies they have hired haven’t got […]

Client News: December Holiday 2016 Edition

DECEMBER DIGITAL DESIGN December is here, which means two things, busy clients and the anticipation of holiday festivities. While each month in 2016 has offered up exciting challenges and design work, we’re happy to cap off the year with three website redesign launches. Two out of the three website redesigns feature a cinemagraph, which is […]

Cool thing of the day: Adobe Post 2.0

Tasked with creating social graphics and short on time? It might be worth checking out Adobe Post 2.0 – the latest release of Adobe Post. New features include: Custom sizes for popular social networks and auto resize (Hallelujah!) New toys in the form of filters for colours and text Language support for right to left […]

Short & Sweet Law Firm Names

At Skunkworks, we are keen followers of law firm naming conventions. I have previously posted some of my views on law firm names to this blog. I went with Small Law Corporation for my business law firm because I suspected that the Internet wasn’t craving a Hessing-Lewis branded firm. The politics would have been more […]

Be Image Conscious: Using Images From the Web and Copyright

Tempted to enhance your blog posts, presentation or marketing project with images found on the web? Before you copy and paste STOP and  think about whether the image you want to use is subject to copyright. Don’t believe this is an important step? For an excellent case study on how failing to use properly licensed […]

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