Legal blogging best practices

There is a good article on legal blogging best practices this morning on the law.com website. The article points to statistics that suggest lawyers are (proportionately) turning to blogs in significantly greater numbers than the general population, and that one of the primary reasons is the marketing value of a good legal blog. In the […]

Branding the law firm – your brand needs to stand for something

A recent article in the National Law Journal provides an excellent discussion on the need for focus when developing a law firm brand. While the article is American, its insights are equally relevant on this side of the border. The article points out the difficulty of developing a cohesive message, particularly for larger firms with […]

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